#THE VISITOR RETURNS WALKTHROUGH TO GET ENDINGS SOFTWARE#
Its software helps retailers and manufacturers resell unsold and excess items more easily. Optoro believes it has a viable solution. Many companies simply don’t have the technology in place to handle these nuances in returned goods, so it is often most profitable for them to sell them cheaply to discounters via a web of shipping, driving and flying them around the globe, or to simply truck them to the dump. That new pair of shoes you sent back, with the open box and the untied laces, needs to be handled differently to, say, a t-shirt with a rip in it. It turns out that returns not only create a giant carbon footprint, but a real headache for companies. These products use precious resources which are becoming scarce and we are throwing them away unnecessarily,” says Needham. “We know that many of the products that are returned end up in landfill before we even use them which only adds to the vast amounts of used items already ending up in landfill. Sarah Needham from the Centre for Sustainable Fashion at University of the Arts London says the flow of goods to customers and back to retailers is flawed both from an economic and environmental perspective.
Many companies simply don’t have the technology in place to handle these nuances in returned goods © Sofie Delauw | Getty That is, once its been shipped all over the country, or even the globe, a few times.Įach year in the US alone, customers return approximately 3.5 billion products, of which only 20% are actually defective according to Optoro, a company which specialises in returns logistics. So what does happen to our apparel when we order online and then return the items? The reality is that much of it simply ends up in landfill. It’s disappointing, but hey, the shoes have never been worn and they’ll be making their way to a new home soon. So, back in the box they go and an hour later you drop them at the local collections store. You un-tie the laces, guide them toward your feet and… bummer, they don’t fit.
They arrive you rush to the front door and cradle the box as you lift off the lid. You’ve ordered a new pair of shoes online. The solution? Welcome to the world of reverse-logistics. Each year, 5 billion pounds of waste is generated through returns.
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